Professionally Done Logo Design in Sydney
Each logo design by Sydney firm Marketing Efficiencies is timeless and truly representative of the brand.
Aside from delivering excellent products and services, having a superb logo design is one of the best ways to build brand recognition.
Marketing Efficiencies understands that a logo should not only stand out from competing brands; it should first and foremost accurately depict what the brand stands for. It is for this reason that our logo design team here in Sydney makes it a point to acquaint themselves with each brand and its target market before they begin the design process.
Go for timeless yet compelling logo designs.
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Our Logo Design Best Practices
As professional designers, we follow standard practices when designing a logo. Doing so ensures that even small and medium enterprises project a serious image in their respective fields, increasing the chances of competing alongside bigger organisations. Here are some of them:
We focus on the brand
A logo visually sums up what your brand is all about. It shouldn’t stand for your company CEO or a specific department; neither should it reflect our logo design team’s preferences. Rely on our keen Sydney logo design team to do its homework and stick to the client brief.
We avoid trends
Marketing Efficiencies doesn’t believe in keeping to the latest design craze. In an age when trends quickly come and go, a timeless logo will thrive. Non-reliance on trends also allows us to seamlessly incorporate your logo into any material and medium currently in vogue.
We maintain originality
The world’s most emulated brands all sport timeless logos. However, we avoid mimicking these logos as they won’t do another brand any justice. So when it comes to logo design, our Sydney graphic designers ensure that it is what your brief calls for.
We keep it simple
Our designers know that when your logo is too complex, it would be more challenging to use with other visual elements. We therefore study how each logo study looks when resized, rendered in black and white, and put on different color backgrounds.
We follow basic design rules
Marketing Efficiencies ensures that your logo is professional looking and production-ready. We do not use stock or clip art in your logo design. Neither do we use raster graphics that will produce pixelated images, which are not suitable for large-scale reproduction and offset printing .
For logo designs on a par with global brands,
get Marketing Efficiencies.Contact us